Sometimes getting up early is totally worth it. Especially if it’s for a good reason. And yes, Acne Studios is always a good reason. So yesterday morning I had an appointment in the showroom of the Swedish high-street brand for a extra close and detailed re-see of their upcoming SS15 women’s collection. After reading/seeing tons of social media reports and Instagram show-snaps and checking out the complete collection on Style.com the days before I was thrilled and super anxious for this 9am meeting to happen.
After a strong coffee and some information about the collections inspirational background I grabbed my camera and explored the beautiful showroom on my own – inclusive shooting my favorite looks, pieces, shoes and bags.
From very Acne-like edgy leather parkas with brown belt buckles on the collar to beautiful and simple dresses, skirts, tops and blazers imprinted with the naughty yet provocative signature print of SS15. Another sexy innovation of the upcoming season: Bathing suits in flamboyant cuts which haven’t been in the product range of Acne Studios since about five years. What’s so special about them: They can be worn as a ‘casual’ top in combination with flared pants or underneath coats, skirts or vests (as seen on the runway).
all pictures taken by me