FASHION OBSESSION: MSGM

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FASHIONSHOW, LOOKBOOK
Now this is some kind of a new re-discovery for me in 2013: The italian high street label MSGM and it’s stunning SS13 mens collection hits my fashion nerve in the best possible way.
Massimo Giorgetti (head of design) combined a few of my absolute favourite SS must-haves in one collection: colorful and all-over-printed jackets, sweaters in different styles, prints and cuts and very short shorts. Another love aspect for this label and collection is this super cool campaign which appeales so sporty and estival to me (as a former tennis player).I picked these 6 total looks from the current lookbook:
1. black plastic and citron neon yellow in cobination with grey
2. white from head to toe

3. classy but still so sporty in a mint green sweater and patterned pants and shirts

4. favourite print including colorful flowers and checkered patterns
5. red and blue numbers print on sweater and shorts? YES!
6. the same print as in look 4. but combined with a light blue jeans

pictures by MSGM

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